The increasing use of wireless network and smartphones has greatly changed the buying behavior of consumers. In order to have a better forecast of inventory, retail stores should consider using mobile devices and IoT technologies for goods circulation within chain stores to be more responsive to consumers' needs and thus improve user experience
A smart store needs to support O2O, e-payment and also guide customers to buy what they want or may want. O2O (Online-to-Offline) is getting popular while it allows consumers to buy goods online and pick up in a store, then they may buy more goods in the store. Consumers can save their time and the store may have more business. Therefore, IoT technology is introduced to collect buying behaviors and then be responsive to the needs.
An O2O smart store hosts a POS system in local site and syncs the inventory and sales information to the E-Commerce cloud. In the case of network or system failure, the store can still provide services. There will be Wi-Fi available in the store for the consumers to search and order goods from the app installed in their own smartphone or from the tablet provided on the cart. The shopping cart will provide discount information to the consumers.
Retail business model in China is changing rapidly. The chain stores and shops are seeking IoT solutions to help them improve user experiences. IEI was invited to join a project of setting up a smart store in China. The main ideas are O2O and shopping guidance. The store provides wireless network allowing consumers to do shopping on their smartphone. In the meantime, each shopping cart is equipped with IOVU-series helping consumers to find desired goods and check the price. The TANK-860-QGW performs as a micro-server hosting POS and inventory software connecting to the main system. Even if network fails, the store can still provide services.